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What do Chief Executives Think About Digital Transformation?

Digitization – the gleaming word appears to be a brilliant opportunity for most people, given the current circumstances. However, there’s a number of people who look upon it as an intimidating challenge to cope up with. Over the past few years, we’ve witnessed ground-breaking developments in the technology sector. Undoubtedly, they have had a strong impact on the cut-throat competition existing in the various business verticals. Be in healthcare or finance, businesses across the globe are acutely aware of the dire need of adopting digital transformation in today’s times. But things are not so black and white. Let’s understand this through an executive’s perspective. Read more

How Do You Measure Digital Transformation?

If you have recently decided to embrace the digital world and welcome digital at your organization, you only see the tip of the iceberg. From strategizing a digital transformation journey, to achieving one, 93% of the businesses give up! Only the remaining 7% are actually able to set up their digital strategy completely. While the numbers reveal the truth, they also highlight a missing piece from the puzzle of digital transformation strategies that determines the success or failure of the process.

The crux of the matter is not limited to the implementation, but the analysis of the implementation too. Let’s try to solve this maze by understanding how can you measure the success of your digital transformation initiatives. And so, ensure a smooth experience ahead. Read more

What is The Meaning of Digital Sovereignty?

With a radical shift towards the digital world, every organization and individual amongst us is witnessing a drastic change. The digital transformation is leading us towards being more and more absorbed in the digital world – a world that rules on the idea of connectivity and sharing of data and information. When we turn digital, we become inclusive of the entities and activities that generate data. But who owns this data? Does it have something to do only with the technologists or the authorities? Or is it every individual’s responsibility to hold accountability for their digital footprint?

This article will give you a more in-depth insight into the answers to such questions. Read more

How to Grow your Financial Services Business?

Business growth can be tough to accomplish, but when it comes to financial services, that’s an understatement. While establishing a business in financial services, a whole new set of challenges comes into the picture. Growing a financial advisory firm can take years of time until you finally get to establish one-to-one relationships with your customers. But that’s not the case when you have growth catalysts helping you bridge the chasm between your services and your clients.

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What is a Digital Transformation Manager?

When you have finally decided to transform your business with the latest emerging technologies, the next question arises as to who would lead this project. Digital transformation can dynamically switch the way your business functions, but it only yields results if executed successfully.

In a fully-functional environment, implementing digital technologies and infrastructure requires strong brainstorming and requirements analysis. While your IT department or IT consultants might not understand your business, your internal teams might not have the technical expertise to do so. In a situation like this, you need someone who can not only understand the business requirements but also look for the right digital transformation consulting and find the best IT solutions for your organization. Read more

What are the steps to introduce CRM in your company?

Firstly, congratulate yourself for having crossed the first and the biggest barrier – choosing to opt-in for a CRM. You are about to unleash a huge business transformation. Your CRM will soon replace all your slow, manual tasks with lightning speed automation. It will allow you to get rid of the myopic view of your customers and unveil the incisive data points. Your customer relationship management software would literally amplify your customer engagement and nourish your customer relationships. But before all of that happens, you need to set it up the right way.

No lesser than 3 years ago, the CRM failure rate was anywhere between 18% and 69% on average. The figures raise the need to follow a sustainable approach to plan and implement your company CRM. Read more

What are the Steps to Digital Transformation?

The irony of the uncertainty posed by the pandemic is such that, today’s business decisions determine tomorrow’s fate. Digital business transformation is evidently imperative, owing to the changing horizon of the technology-business relationship. Most businesses readily acknowledge the importance of digital transformation, but many of them are still caught up in the arena of late adoption. The cacophony of outdated processes and legacy IT systems seems too loud for them to switch the scale to high-end digital sovereignty.

At Crust, we observed this trend and hence brought up this step-by-step process that can help you jump-start a digital transformation strategy right away: Read more

Do We Need Digital Transformation?

If something unconventional tries to change the way you do business, apprehension arises as clear as day. Digital business transformation is a revolutionary concept that is looked upon with the same hesitation. Digital brings in disruption, and often it appears to be more expensive as compared to traditional practices.

But the bird’s eye view reveals a different scenario. Technology is an essential enabler. It no longer remains the hurdle in the race. Technology is providing great opportunities for businesses to expand and grow beyond any limitations.

To decide whether you need digital business transformation, let’s find out what it actually means.

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How do you maintain relationships with clients?

To start answering this question, what makes a good relationship with clients?

  • Regular communication, listening to what your customers need and want
  • They need to feel they can trust you, and that you will deliver the most best option for them
  • Additionally, if something goes wrong, they can come back to you and know you will do everything you can to resolve things for them

Of course you need to have the right people with the right skills to deliver this. So, assuming that this part is right, they need the tools to help them ensure they can have the best possible relationship with the customer. Read more

What is a Digital Transformation Strategy?

I was recently asked this question and at the same time asked to explain what free CRMs have to with the subject of digital transformation. Naturally, we here believe that Crust is the best free crm on the market, providing the market-leading open source Salesforce alternative. However, more importantly, we provide a low code platform that rivals “Lightning”, the Salesforce rapid application development offering in every facet. CRM is just the tip of the iceberg – with Crust and Corteza we can build just about any type of records-centric web applications. Read more