Posts

Why your Sales Team should move to Crust

I want to share with you the main reasons our clients are moving to Crust, the Open-Source Low-Code Platform with CRM suite.

Our clients come from every sector and every industry. Some are looking for a CRM for the first time, and others want to move from their current CRM (mainly Salesforce). We always ask them what attracted them to us in the first place. What are the key requirements?

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Does Digital Transformation Work?

Yes, but only if the digital transformation strategy is realistic and adequately planned. A digital transformation is not just about an IT system upgrade or greenfield implementation.

Firstly, it involves examining all the data resources and processes in an organisation. So, it would help if you saw how these two categories interact. Secondly, you must define how the interactions can be optimised or even re-imagined. And thirdly, you need to determine how you can digitise the results. Read more

Why is it essential for a company to implement a CRM?

When the number of leads in your company grows, you need a system that helps you manage all data and tasks. This is the moment when a CRM system becomes essential.

In a CRM, you can store all data related to a lead, account or opportunity in an organised way. Emails exchanges, calls and visits to the potential customer provide you with a massive amount of data, which you can save as structured data inside a CRM record. Read more

CRM – What Does It Mean?

Would you believe that the next few minutes you spend reading about ‘What is CRM’, will make your business more efficient and profitable soon?

Curious, aren’t you?

We understand, operating a business poses its own challenges that are to be addressed with utmost caution and prudence. From the software you use to manage your operations, to the amount you spend on talent acquisition, you face hundreds of decisions every day. More often than not, these decisions have a direct influence on your employees and majorly, on your customers. No wonder, the latter is one of the most critical aspects of your business.

But here’s CRM – Customer Relationship Management software – to take the load off your shoulders. How? Let’s take a deep dive: Read more

How much does it cost to create an app for my business?

The answer to this question, of course, depends on the approach taken. Possible approaches are:

  • Traditional in-house development
  • Outsourced development
  • Low-Code development (either in-house or outsourced)

Traditional in-house development and outsourced development is normally slow and expensive. However, Low-Code development is fast, and it saves money.

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What is the best open-source CRM for enterprises?

There is a wide arrange of open-source CRMs on the market. Some are forks of old SugarCRM versions, while others are built on new technologies. So the question arises about what the best open-source CRM is.

Crust to participate in the OpenExpo event: “Discover the best open-source CRM for enterprises.”

To help enterprises figure out what the best open-source CRM is, OpenExpo Europe has organised the online event: “CRM DAY 2020”. The Crust CRM Suite is one of the solutions you will see in action at the event. Additionally, Crust Technology will participate in the round-table at the end of the event.

OpenExpo Europe is the leading Enterprise IT Innovation, Digital Transformation and Open Source Community & Summit in Europe. They aim to spread, present, discover and evaluate open-source solutions and trends. The OpenExpo fair is currently the largest congress and professional fair on IT innovation in Europe.

Crust is excited to participate at OpenExpo’s upcoming event. Firstly, because the event’s topic perfectly aligns with what Crust offers. Secondly, we see it as a recognition of our work to be the leading open-source CRM. And thirdly, because we will be able to reach enterprises that didn’t check out open-source CRM solutions before.

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How to Introduce CRM in the Company

This question comes up from time to time in the life of a business. Any customer-focused business will have to consider it. Whether you already have a CRM Suite or not, the art and discipline of introducing or re-introducing such a solution are vital.

The Crust CRM Suite Makes Introducing CRM Easier, Faster and More Effective

Not only is Crust the leading open-source Salesforce alternative and free CRM, but it is also the go-to platform for open-source Low-Code development. Many businesses need to address the prospect of implementing a digital transformation strategy soon. The Crust platform keeps costs down while expanding your range and commercial agility. Read more

How much does Digital Transformation cost?

Digital transformation examples can be wide and varied. Naturally, digital transformation in banking is a different use case to digital transformation in healthcare. The choice of a digital transformation strategy also counts. For example, a project executed over a long period may be easier to change manage, but more expensive in direct financial terms. However, an all-in-one and shorter project might be less costly in dollars but may disrupt your business activities. Read more

Benefits of Prototyping When Following a Rapid App Development Methodology

Prototyping apps is a really useful activity for many reasons. For example, it can help your organisation:

  • Understand potential complexity in a proposed app
  • Get concept buy-in from key stakeholders or customers
  • Improve project co-ordination
  • Clarify user journeys and user interfaces
  • Highlight skill shortages
  • Deliver a total cost of development and ownership for a full working product
  • Keep costs of a digital transformation strategy to a minimum
  • Add certainty to decision-making

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What is the difference between ERP and CRM software?

Customer Relationship Management and Enterprise Resource Planning are, naturally, related technologies. CRM is all about driving your business towards a customer-focused approach. ERP is much more about taking a financial and logistics oriented view over your organisation operates.

The two fields of CRM and ERP are not incompatible. The opposite is actually the case. More often than not they can complement one another. CRM is the largest software market in the world, so it really is an expert subject in its own right. The same goes for ERP, though it’s worth pointing out that many CRM and ERP specialist vendors dip their toes into one another’s core markets. Read more